The retail industry has undergone enormous changes during the last thirty years.
But there is one retailer that not only has remained consistent in the fluctuating―even tenuous―market, but also has grown in the process.
More Than a Hobby takes you inside the story of David Green, the man who built the phenomenal success of Hobby Lobby. Green went beyond surviving in a competitive retail market to thriving, ultimately expanding his $600 start-up company into a $1.3 billion per-year enterprise.
Green’s incredible accomplishments were based not on business-school theory but on his grassroots experiences as a store manager and his creative application of cutting edge ideas, including:
- Allow managers to spend no more than thirty minutes per day on paperwork
- Instead of paying a middleman, assemble as much of the product as possible in-house
- Give buyers the freedom to purchase without restraint—but within the realm of common sense
- Keep God and family first
More Than a Hobby is a practical field manual, filled with revolutionary ideas for all those who dream of success in the world of retail business.
|Contributor(s)||David Green , Dean Merrill|
|About the Contributor(s)||David Green
David Green is founder and CEO of Hobby Lobby. Born into a pastor's home, he began working at a local five-and-dime as a teen. Marrying his high school sweetheart, the young couple began a small picture-frame shop. In 1972 they opened their first retail store. Today Hobby Lobby has more than 300 stores in 27 states. David and his wife Barbara have three grown children.
Dean Merrill, former publishing executive with Focus on the Family and International Bible Society, is author or coauthor of 31 books, including The God Who Won't Let Go and Sinners in the Hands of an Angry Church. He and his wife live in Colorado Springs, Colorado.
|Release Date||Jul 28, 2010|