ADULT BOOK PRODUCT

Title:  3:16 The Numbers of Hope

Product Category:  Trade Book

Publisher:  TNI (Lucado Brand)

Ship Date:  August 14, 2007

ISBN 10:  0-8499-0193-6

ISBN 13:  978-0-8499-0193-5

Price:  $24.99

Channel:  All

Target Consumer: Adult

Product Description: If 9/11 are the numbers of terror and despair, then 3:16 are the numbers of hope. Best selling author Max Lucado leads readers through a word-by-word study of John 3:16, the passage that he calls the “Hope Diamond” of scripture.

Product Notes: Strict on sale date of September 11, 2007.  Will include 40 day devotional.
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Title:  3:16 The Numbers of Hope (Audio Book)

Product Category:  Audio

Publisher:  TNI (Lucado Brand)

Ship Date:  August 14, 2007

ISBN 10:  0-8499-6393-1

ISBN 13:  978-0-8499-6393-3

Price:  $24.99

Channel:  All

Target Consumer:  Adult

Product Description:  If 9/11 are the numbers of terror and despair, then 3:16 are the numbers of hope. Best selling author Max Lucado leads readers through a word-by-word study of John 3:16, the passage that he calls the “Hope Diamond” of scripture.

Product Notes:  Will be voiced by an announcer (not Max).
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Title:  Hope. Pure and Simple

Product Category:  Gift Book

Publisher:  TNI (Gift & Specialty)

Ship Date:  August 14, 2007

ISBN 10:  1-4041-0477-1

ISBN 13:  978-4041-0477-8

Price:  $9.99

Channel:  All

Target Consumer:  Adult

Product Description: 6x4.5 gift book on the topic of hope (horizontal). It's time for hope! Now you can enjoy over 300 heart-warming "quotable quotes" from America's leading inspirational author. Presented in a unique gift book format, this fresh perspective on hope puts a smile on the saddest face and brightens the gloomiest day. In his characteristic warm and friendly style, Max Lucado brings joy and affirmation to hurting hearts. Through a wide variety of memorable quotes he reminds us that hope based on God's love and grace overcomes hopeless every time.

Product Notes: Will feature 3:16 hopefilled thoughts from Max. Similar in format to Life's Little Instruction Book.
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Title:  The 3:16 Promise (Evangelism Booklet)

Product Category:  Trade Booklet

Publisher:  TNI (Lucado Brand)

Ship Date:  August 14, 2007

ISBN 10:  0-8499-1919-3

ISBN 13:  978-0-8499-1919-0

Price:  $2.99

Channel:  All

Target Consumer:  Adult

Product Description:  Building on stories and illustrations from 3:16 The Numbers of Hope by Max Lucado, this 64-page evangelistic book leads the readers word-by-word through John 3:16, the passage that he calls the "Hope Diamond" of scripture. It's the perfect way to introduce the gospel to friends and acquaintances through Max Lucado's warm and easy to understand writing style. Experience God's grace and plan of salvation for the first time or use this booklet to share the message of hope with someone you know.

Product Notes:  This small booklet would be used by churches, ministries and individuals to share their faith, and to give away as part of the 3:16 evangelism program.  Bulk discounts will be offered.
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